2021

How much does an app cost?

Struggling to figure out how much it’ll cost to develop your app? We don’t blame you! It can be a very a complicated process.

Whether you’re looking to create a mobile app for Android or iOS, follow our guide to understand how much your app could cost.

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1. What type of app do you want to make?

‍ ‍ First things first is deciding which type of app you want to create!

Social networking app

Looking to make a dating app like Tinder? Or the next big social travel app?

We all know how addictive social networking apps can be, with big names like Instagram and Twitter dominating the market. Whilst these examples can be quite intimidating, social networking apps are not all multi million dollar projects. For the core list of features the average cost will set you back approximately £XX,000 - £XX,000 and render a return on investment anywhere from £XX,000 - £XX,000!

Meditation app

Want to make an app like Headspace or Calm? You should! Headspace alone turned over $100 million in annual revenue!

The mindfulness app market is predicted to almost double in growth, over the next 12 months. Now is a better time than ever to get your meditation app on the market. With the average cost of £XX,000 - £XX,000 and return on investment estimated anywhere from £XX,000 - £XX,000, it is a business investment worth making.

We have experience in creating meditation apps and can help you make yours!

See our work

Photo and video editing app

With the popularity of apps like Instagram, there has been a surge in the demand for online mobile photo and video editor effects. This has brought about the million dollar Lightroom presets market and a rise in photo editing apps.

Looking to make your presets and editing tactics more accessible and easily monetised? Then an app is just right for you!

The average cost for a photo or video editing app can range anywhere from £XX,000 - £XX,000 yet with the easily monetised filters and effects, profits can range far beyond those costs at £XX,000 - £XX,000!

Gaming app

The gaming market is dominated by mobile games. In fact, $165.9 billion of the $270 billion estimated gaming market value, is all from mobile gaming apps. The accessibility of an app is what drives such value.

Looking to make an app like Among Us or Candy Crush?

The average cost for such a project would be around the £XX,000 - £XX,000 mark. However with monetisation options, such as in-app purchases and advertising, revenues can be astronomical, averaging £XX,000 - £XX,000 - now that’s life changing.

Ecommerce / Mcommerce app

Your customers are spending more and more via apps. Take the next step for your business and branch out into the app space! Apps push more people down the purchase funnel, with 3x higher conversion rates compared to mobile sites. It's time to get into your customer's pocket!

So how much will your own branded store app cost? £XX,000 - £XX,000 are the general figures we estimate for this project.

Request a free personalised app estimate from our experts!

2. Is it better to develop for Android or iOS first?

The Android vs iOS dilemma is one which many will face next when calculating the cost of their app development.

Advantages of developing an Android app:

Release: In comparison to iOS, Android apps are easier to publish to Google Play. The whole process may take just a few hours.

Open system. Android developers receive access to more features, restricted in iOS apps.

Advantages of developing an iOS app:

Revenue: Apple users statistically spend more on in app purchases.

UI Design: Apple provides developer support for app design, making this process slightly cheaper.

Why not make both an Android and iOS app?

With such a large number of users with both Android and iOS supported devices, we almost always suggest going with both! Maximising your scope and potential for success.

Not sure which platform to choose? Ask our team!

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3. What features should you include in your app?

Compiling a comprehensive list of features is often the next step in the calculation of an app's cost. Understandably, the more features you want to implement within your mobile app, the more time the development team needs to create them.

Popular app features:

• User login.
• Push notifications.
• Navigation.
• Portrait/Landscape view.
• Geolocation.
• Chat / Messaging.
• In-app purchases.
• Payments integration.
• Multi language support.

Why do apps cost so much to develop?

If you’ve been researching how much apps cost for a while now, you might be a little confused by the wide array of quotes that you’re given. Why do some app companies charge so much more, or less, than others?

Reasons typically include: the location of the developer and the quality of the code.

Think of your app like a shop front. You want your customers to have the best possible experience, from the time they walk into your shop, so make sure you find a good developer!

Need a more accurate price estimate?

We tailor make websites, apps and marketing campaigns for clients globally. Whether you’re a startup building your first product, a scaling retail business or a corporate behemoth, we’re here to help.

From concept to the app store, we’ve done it all before!

Get in touch

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